UK discounter Aldi has rolled out recyclable packaging across some of its own-label butter lines.
In what Aldi describes as a “supermarket first”, it has introduced recyclable wrap packaging across two of its own-label butter lines.
From June, it will replace the current non-recyclable packaging on block butter with a paper-based alternative wrap that can be recycled at home.
The change will roll out on its Specially Selected West Country and Yorkshire block butter, which Aldi said would help to remove more than 10 tonnes of non-recyclable packaging from circulation each year.
Luke Emery, plastics and packaging director at Aldi, said: “We are committed to minimising plastic packaging at Aldi, and we are constantly exploring ways in which we can make a meaningful change to our products.
“Through the introduction of these new recyclable packaging innovations, we hope to help customers reduce plastic use when shopping for everyday items at Aldi.”