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The authoritative independent voice of the UK food industry

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Vegan brand Gosh! Foods invests £5m in new factory

31 Jul, 2020

Gosh! Food has invested £5 million into its infrastructure with the opening of a second factory site in Milton Keynes. The move comes after the business saw pre-tax profits rise 15.5% to £4.1m and signals the company’s intention to further grow within the market. The Milton Keynes based brand is set to open a 17,000 […]

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Gosh! Food has invested £5 million into its infrastructure with the opening of a second factory site in Milton Keynes.

The move comes after the business saw pre-tax profits rise 15.5% to £4.1m and signals the company’s intention to further grow within the market.

The Milton Keynes based brand is set to open a 17,000 square foot factory early next year, investing £5m into it, to run alongside its existing facility. The second facility is also expected to create up to 25 new manufacturing jobs in the local area.

Commenting on the new site, CEO of Gosh! Food, Jane Rayner, said: “We believe strongly that food should be as natural as possible and have a brand that prides itself on offering high-quality, great-tasting and perfectly natural products.

“With 45% of grocery shoppers either following or considering a plant-based diet, demand for plant-based products has grown significantly. We look forward to being able to continue to grow our capacity to meet demand and support retailers in improving the way we eat.

“We’re also excited about the opportunities that expanding to a second site presents in creating new jobs in an exceptionally difficult economic time.”

In addition to the new factory, Gosh! has also appointed Jahangir Khan as its first senior category manager.

Khan will be responsible for defining a category strategy for the business and supporting retailers in growing their meat free categories with a data-led approach.

Commenting on the appointment, Khan said: “I am delighted to have been appointed to this role and I am looking forward to supporting the business in its ambitious growth strategy. In a market that is ever-growing, there is huge scope for an innovative brand like Gosh! to develop its relationships with retailers, to help bring new shoppers into the category.”

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