UK dessert brand Little Moons has announced the opening of a new 50,000 sq. ft. production facility in Kettering planned for the first half (H1) of 2024 after the business more than doubled turnover in the 18 months ending 30th December 2022.
The investment in the new Kettering facility comes on the back of the private equity group, L Catterton, taking a minority stake in the business in Q1 2022. Designed and built to serve the company’s growth plan, the “state-of-the-art” facility will serve Little Moons’ geographic footprint.
Broadening distribution across UK grocery customers and marketing support that included TV, Video-on-Demand and a headline partnership with Luna Cinema drove Little Moons to become the eighth largest ice cream brand in the UK and the second fastest growing by units in the Top 10 (IRI, MAT to end December 2022).
In addition to production capacity, Little Moons has also invested in teams on the ground in France and Germany to accelerate growth, as well as a new permanent office space for its head office teams in Farringdon, Central London.
Outside of Little Moons’ UK market, the international business complements the continued growth in the UK. The brand has seen distribution in France double in the last 12 months as it claims to be the “leading mochi ice cream brand” in the country.
Further afield, the brand’s launch into Woolworths in Australia in Autumn 2022 generated AU$10 million in retail sales. Woolworths will be expanding its range available to consumers from October 2023, and Little Moons will be coming to neighbouring country New Zealand in Autumn 2023.
