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The authoritative independent voice of the UK food industry

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Royal seal of approval for Nim’s Fruit Crisps

22 Apr, 2020

Kent-based manufacturer Nim’s Fruit Crisps has been awarded its first ever Queens Award for Innovation for its healthy alternative to crisps.  Nim’s Fruit Crisps, which employs 18 people at its BRC accredited facility in Sittingbourne, joins a number of businesses which have received this award after enjoying significant retail success with the UK’s only air-dried […]

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Kent-based manufacturer Nim’s Fruit Crisps has been awarded its first ever Queens Award for Innovation for its healthy alternative to crisps. 

Nim’s Fruit Crisps, which employs 18 people at its BRC accredited facility in Sittingbourne, joins a number of businesses which have received this award after enjoying significant retail success with the UK’s only air-dried fruit and vegetable crisps and range of edible teas.

The products are now sold across more than 20 different countries, including Belgium, France and Ukraine. They are nut./gluten free and are certified vegan and Kosher.

The company says it continues to serve the demand for more health-conscious ‘food on the go’, investing another £100,000 into research and development in 2020 that will see it launch its first infusion slices for drinks within the next few weeks.

“Major supermarkets have really embraced our great-tasting, healthy crisps, with our apple, pineapple and kiwi, beetroot and parsnip and tomato and cucumber varieties now a household fixture on the shelves of Tesco, Waitrose, Morrisons and hundreds of shops across the UK.”

Nimisha Raja, founder of Nim’s Fruit Crisps, said: “Wow, we are absolutely gobsmacked that a small firm has been recognised with the biggest business award in the UK, maybe even the world.

“This Royal seal of approval is a massive boost to our growing brand and will give industry buyers and independent retailers even more confidence to select our products. We innovate, we create and importantly we have a track record of delivering.”

She continued: “Major supermarkets have really embraced our great-tasting, healthy crisps, with our apple, pineapple and kiwi, beetroot and parsnip and tomato and cucumber varieties now a household fixture on the shelves of Tesco, Waitrose, Morrisons and hundreds of shops across the UK.

“We are so blessed with an incredible team at Nim’s, especially our production team as they work so hard and are so supportive when it comes to developing some of our more ‘crazier’ ideas’. They understand and appreciate the importance of leading the innovation trend in what is one of the world’s fastest moving sectors.”

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