ASA upholds complaints against Red Tractor advert
The Advertising Standards Authority has upheld a complaint against an advert by Red Tractor, which it said had “exaggerated the environmental benefits” of the farm assurance scheme.
The Advertising Standards Authority has upheld a complaint against an advert by Red Tractor, which it said had “exaggerated the environmental benefits” of the farm assurance scheme.
ASA has announced that it will be starting proactive enquiries into the use of environmental claims in food advertisements.