UK food manufacturer, Wrights Food Group, has appointed Ian Dobbie as its new managing director.

Dobbie previously held a 20-year role as UK managing director and then CEO of global bakery business the Delifrance group and has also held senior positions at Associated British Foods, CPC / Bestfoods and Northern Foods.

Working alongside the company’s chairman Peter Wright and the board of directors, Dobbie will focus on further growth across all trade channels and developing a strategic plan for the next stage of business expansion.

Dobbie said: “While this is a challenging time for all businesses, it is also immensely exciting as we build on almost a century of Wrights food production across our multiple site business which has the capacity to grow alongside the agility to innovate and move quickly on customer briefs.

“Developing new partnerships and launching new lines has been a key focus of the last 12 months and I’m keen to lead the team in further strategic growth while continuing to invest in and perfect our NPD to introduce even more first-to-market products.”

Photograph: Wrights Food Group chairman Peter Wright (left) welcomes Ian Dobbie into the business as managing director.