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KP Snacks acquires nut butter brand Whole Earth

8 Nov, 2024

UK manufacturer KP Snacks has acquired Whole Earth Foods Limited from the Ecotone group for an undisclosed amount.

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UK manufacturer KP Snacks has acquired Whole Earth Foods Limited from the Ecotone group for an undisclosed amount.

The Whole Earth brand creates nut butters, and has “expanded substantially” since being acquired by Ecotone in 2003.

The brand said it has achieved “strong sales growth” and had grown its brand in European markets, including Germany, the Netherlands, France, Spain and Italy.

Mark Thorpe, CEO of KP Snacks, said: “Whole Earth Foods is a fantastic addition to our business, expanding our selection of delicious, healthier products. Known for its commitment to high quality, nutritious food, Whole Earth Foods complements our portfolio of iconic brands and aligns with our sustainable business practices.”

Christophe Barnouin, CEO of Ecotone, said: “This sale is an acknowledgement of Ecotone’s 22 years of sustainable growth with the Whole Earth brand, from a UK start-up to a leading European brand. The integration into KP Snacks will enable Whole Earth Foods to continue to invest and grow for the future.”

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