The authoritative independent voice of the UK food industry

The authoritative independent voice of the UK food industry

News

‘Shelfwatch’: NFU to survey where Scottish produce is being sold

26 Jan, 2024

NFU Scotland said that it will be undertaking a survey of Scottish supermarket shelves, identifying where Scottish produce can be bought.

Interested in reaching the food industry?

Explore our media pack for all of our advertising opportunities and partnership options.

National Farmers’ Union (NFU) Scotland has announced that it will be undertaking a survey of Scottish supermarket shelves, identifying how and where Scottish produce is being made available to buy.

On the Union’s behalf, an independent research firm will visit 73 stores across Scotland, looking at beef, lamb, pork, chicken, soft fruit, vegetables and dairy products (milk, cheese, butter and yoghurt) on offer in Tesco, Asda, Morrisons, Sainsbury’s, Co-op, Marks and Spencer, Lidl and Aldi stores.

The survey intends to “celebrate good practice” while identifying stores where more can be done, and aims to highlight how consumers and retailers can “build their support” for Scottish farmers and crofters. It will look at the country of origin of the goods being offered, identify if they are Scottish, British or imported, and also look at the price.

It will be the first of four ‘ShelfWatch’ surveys to be carried out on behalf of NFU Scotland in the next 12 months and the first set of results will be presented at the Union’s National AGM, conference and annual dinner, taking place at the Radisson Blu Hotel in Glasgow on 8th and 9th February.

Retailers were notified in advance and have been invited to join a panel session at the AGM to discuss the results.

Major retailers have a role to play, says Kennedy

NFU Scotland president Martin Kennedy said: “Primary producers provide all of society with the one thing that we cannot do without, which is food. However, securing a fair return from the marketplace, while carrying all the risk, remains a real challenge for farmers and crofters.

“The ways in which Scottish consumers can support local produce through the likes of local shops and butchers, farm shops, farmers’ markets and direct sales from the farm are growing. But supermarkets are by far the dominant force when it comes to food sales. It is right that, through this major independent retail survey, we shine a light on whether they are meeting their responsibilities.

“The first results from this survey, to be revealed at our AGM and Conference, will give us a fantastic opportunity to not only hold our retailers to account and highlight to our consumers what is going on in some shops, but also give credit to those who are tremendous supporters of local food production within Scotland.

“All major retailers have a role to play if we are to genuinely tackle the depending food security crisis. The results of this survey give us a platform for future discussions with supermarkets on responsible treatment of suppliers and guaranteed delivery of a fair price to producers for the food they produce. All retailers are invited to join us at our AGM to highlight what commitments they are undertaking to support Scottish farmers and crofters.”

Latest News

Pladis reports annual revenue of £3.27bn

In its annual report for the year ended 31st December 2025, global snacking company pladis has reported a 1.2% revenue increase to reach £3.27 billion.

Hybrid meat hits Lidl shelves

Discounter Lidl has launched a hybrid meat range, combining meat with plant-based pea protein across a range of burger, sausage, mince and meatball products.

Celebrating inspirational women in the meat industry.

Order your tickets for the ceremony on 20th November 2026 at the Royal Lancaster Hotel, London

Everything you need to know about the Food Management Industry Awards can be found through our dedicated website.

Some of the leading companies that have participated in the Food Management Today Industry Awards...

The heat is on

The heat is on

Government failure to act now to support the UK’s whole food supply chain will have far-reaching consequences, says PTF director general Rod Addy.

Yandell Publishing marks 40 years in food media

Yandell Publishing marks 40 years in food media

Family-owned business Yandell Publishing, the company behind specialist media and events brands including Food Management Today and Meat Management, is celebrating its 40th anniversary this month.

The heat is on

Government failure to act now to support the UK’s whole food supply chain will have far-reaching consequences, says PTF director general Rod Addy.

“Resilience is not an unlimited resource”

NFU acting Livestock Board chair Clare Wise calls for Government to step in to help farmers facing unprecedented pressures from drought, disease and rising costs.

Yandell Publishing marks 40 years in food media

Family-owned business Yandell Publishing, the company behind specialist media and events brands including Food Management Today and Meat Management, is celebrating its 40th anniversary this month.

Cheese shredding solutions by Urschel

Leading cheese processors rely on optimised dicing and shredding solutions supplied by Urschel.

The Multivac Total Offer: end-to-end lifecycle support

Streamline your operations with a joined-up approach to equipment, materials and service solutions from Multivac.

Revolutionise your sterilisation: how the Static Steriflow solves real production challenges

Interfood Technology talks to Food Management Today about the Static Steriflow, engineered for versatility and reliability in food production environments.

Sign-up for our newsletter and alerts

"*" indicates required fields

Name*

Which emails would you like to receive from us?

Please select an option*
* By subscribing or opting in to any communication you also give permission for us to send you occasional general information updates about this media portfolio. You can opt out or change your preferences at any time.