Consultation on farm standards launched by Red Tractor

Consultation on farm standards launched by Red Tractor

Jan 5, 2021 | News

Red Tractor is encouraging farmers to take part in a consultation which will look at how to develop the organisations farm standards. The consultation consists of six proposals on how the standards should look across the scheme’s six sectors: beef and lamb, poultry,...
Red Tractor appoints new head of communications

Red Tractor appoints new head of communications

May 23, 2019 | News

In a move to strengthen its communications function, Red Tractor has appointed Rebecca Miller into the newly formed role of head of communications. Miller joins Red Tractor from HEINEKEN UK, the UK’s largest cider, beer and pub company, where she was head of media and...
Red Tractor leads international benchmarking study

Red Tractor leads international benchmarking study

Mar 1, 2019 | News

A new independent, international benchmarking study of global farm assurance schemes, has found that the Red Tractor farm and food assurance scheme offers world-leading standards. The International Benchmarking Study was announced at an event hosted by Baroness Lucy...
Red Tractor welcomes 1.4m more shoppers

Red Tractor welcomes 1.4m more shoppers

Dec 11, 2018 | News, Retailing

The number of primary shoppers who say they will trade up and buy Red Tractor food instead of cheaper alternatives has jumped by 1.4 million, following the assurance scheme’s autumn advertising campaign. An eight-week programme of activity spearheaded by the...