The authoritative independent voice of the UK food industry

The authoritative independent voice of the UK food industry

News

World Cup gives retailers a “welcome boost”

15 Jul, 2026

The British Retail Consortium released sales data covering the five weeks from 31st May to 4th July 2026, finding food sales growth was down on the 12-month average.

Interested in reaching the food industry?

Explore our media pack for all of our advertising opportunities and partnership options.

Food sales increased by 2.8% year-on-year in June, against a growth of 4.1% in June 2025. This was below the 12-month average growth of 3.4%.

Linda Ellet, UK head of consumer, retail & leisure at KPMG, highlighted that as record-breaking temperatures continued from May into June, total retail sales rose, and the men’s football World Cup brought a boost for food and drink. This comes as the Institute of Grocery Distribution (IGD) previously predicted high grocery spend as shoppers watch the World Cup from home.

Helen Dickinson, chief executive at the BRC, stated: “Retail sales maintained momentum despite June’s heatwave. A heatwave doesn’t just change how customers shop – it makes retail operations more challenging, from keeping shelves stocked to keeping products and people cool. These pressures come on top of rising business rates, higher employment taxes and ongoing global uncertainty, all of which are squeezing retailers’ ability to invest, create jobs and keep prices down. With a new Government on its way in, a more joined-up approach to policy will be essential if retail is to realise its full potential.”

“With both the warm weather and football tournament continuing this month, consumer confidence could receive a further uplift.”

Sarah Bradbury, chief executive at the Institute of Grocery Distribution (IGD), commented: “June’s record-breaking heat, food price inflation easing slightly and the start of the World Cup gave retailers a welcome boost, encouraging more frequent top-up shops. With both the warm weather and football tournament continuing this month, consumer confidence could receive a further uplift.

“However, looking further ahead, ongoing political uncertainty and the impact of the Middle East conflict starting to filter through to food prices may weigh on confidence once again.”

Latest News

Co-op Group chair Debbie White steps down

The Co-op Group has announced that Debbie White has stepped down as chair and member of the Board. She will be replaced by Moni Mannings OBE as interim chair.

Celebrating inspirational women in the meat industry.

Final deadline for voting in the Women In Meat Industry Awards is Wednesday 26th August. Click here to vote now!

Everything you need to know about the Food Management Industry Awards can be found through our dedicated website.

Some of the leading companies that have participated in the Food Management Today Industry Awards...

The end of volume-led growth?

The end of volume-led growth?

Research in IGD’s latest UK Away From Home forecast suggests a shift away from traditional market behaviour, says senior insight analyst Shannon Goldsmith.

Seafish sets seafood business needs at heart of new Annual Plan 

Colin Faulkner, Seafish CEO, outlines the three fundamental pillars that underpin the organisation’s 2026/27 strategy.

Industry collaborations are key to confidence at Harper Adams University

Principal lecturer and placement manager at Harper Adams Alastair Boot highlights how the university provides value for students and industry through close working relationships.

The end of volume-led growth?

Research in IGD’s latest UK Away From Home forecast suggests a shift away from traditional market behaviour, says senior insight analyst Shannon Goldsmith.

Cheese shredding solutions by Urschel

Leading cheese processors rely on optimised dicing and shredding solutions supplied by Urschel.

The Multivac Total Offer: end-to-end lifecycle support

Streamline your operations with a joined-up approach to equipment, materials and service solutions from Multivac.

Revolutionise your sterilisation: how the Static Steriflow solves real production challenges

Interfood Technology talks to Food Management Today about the Static Steriflow, engineered for versatility and reliability in food production environments.

Sign-up for our newsletter and alerts

"*" indicates required fields

Name*

Which emails would you like to receive from us?

Please select an option*
* By subscribing or opting in to any communication you also give permission for us to send you occasional general information updates about this media portfolio. You can opt out or change your preferences at any time.