Hovis bought by private-equity firm Endless

Hovis bought by private-equity firm Endless

Hovis, the 134-year old British brand, has announced that it has been bought by private equity firm Endless LLP for an undisclosed sum. The terms of the agreement have been approved by both the Gores Group and Premier Foods, Hovis’ current owners. The bakery brand...
Two thirds of adults don’t eat enough fibre

Two thirds of adults don’t eat enough fibre

A report from bakery company Hovis has revealed that UK adults are failing to consume enough fibre and are confused about how much they should be eating, despite high-profile campaigns to get people to boost their fibre intake. The report found that 89% of UK adults...
Major food players among signatories to Courtauld Commitment 2025

Major food players among signatories to Courtauld Commitment 2025

Wrap has announced the names of 24 new signatories to the Courtauld Commitment 2025 (Courtauld 2025), including ABP Food Group, the British Meat Processors Association, the Federation of Bakers, Hovis, Dawn Meats and Scotland Food and Drink. They are joining 156...