Aylesford-based regional wholesaler Kent Frozen Foods (kff) has invested more than £3 million in its operations as it reports a 50% post-pandemic boom in sales.
Kff supplies fruit, vegetables and meat, as well as fresh and frozen fish to the UK market. In 2018, kff was acquired by global food service distribution company, Sysco Corporation.
The company’s latest investment covers a £1 million upgrade of its refrigeration, adding more than 250 products to their existing range. Kff has increased the size of its site, taking a satellite warehouse next to its original Aylesford site, so that it can carry a bigger range. It has also invested almost £2 million in its fleet, upgrading to more efficient vehicles.
As well as spending in its site and transport, the company has recently invested in its digital platforms, updating its website with a new design to “increase customer ordering functionality and showcase its refreshed brand identity.”
Phillip White, kff managing director, added: “Over the past couple of years we have refocused the company to increase our local provenance, growing the number of Kent and South East producers that we work with.”
